In the new Barco-sponsored AV Smackdown episode, Starin’s Malissa Dillman moderates a lively discussion about how AVaaS is impacting the Pro AV industry. Industry insiders Chris Neto and Mark Coxon weigh in on the evolving landscape of Pro AV. Dillman is respected throughout the Pro AV industry for her contributions to AV education, including being named InfoComm Educator of the Year, InfoComm Top Women in AV Award Winner, and training and certifying the technical teams of Fortune 500 companies.
Dillman has strong opinions on AVaaS, and does not shy away from the challenging issues:
- What is the value proposition of AV as a service?
- How is this business model changing the relationship between manufacturers, integrators and end users?
- How are tech managers are more educated and, in some cases, acting as on-site integrators?
- What does this mean for the Pro AV industry?
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